Judy Apps has 20 years’ experience in developing original training programmes and in coaching in leadership, communication, voice and impact. She has had outstanding success with senior people in the corporate market, exploring new strategies in leadership, communication, sales presentations and conflict issues. Together with the attainment of specific goals clients achieve all-encompassing outcomes of confidence, gravitas, sense of purpose and direction. She is author of five published books on communication, translated into 11 languages, and a popular public speaker.
She has run numerous open courses in London on voice, presentation and impact, NLP practitioner, leadership and coaching, attracting consistently enthusiastic feedback. Clients for in-house training programmes include Metropolitan Police senior officers, Black & Veatch International, the Cabinet Office, Impact International, Herbert Smith Freehills and Tetrapac. She has worked with bid teams at Mott MacDonald and Black & Veatch resulting in their winning multi-million pound contracts.
Coaching clients include CEOs and Directors of corporations, NGOs, political institutions, politicians and journalists. For example: European Parliament (UK Member and executives), BBC World Service (Business News Producer ), GSK (L&D Manager), Lockton Companies LLP (Partner, Head of Global Real Estate & Construction), VW Financial (Head of HR, Head of Sales), Women’s Lobby to the European Parliament (Secretary General), Diamond Trading Company (Director of Sales), East Thames Group (CEO, Head of Regional Operations), European Federation for Heritage and the Arts (Secretary-General), EDF Energy (L&D Manager) and Sussex Police (Chief Superintendent).
Her published books include The Art of Communication (Capstone), The Art of Conversation (Capstone), Voice and Speaking Skills For Dummies (Wiley), Butterflies and Sweaty Palms, and Voice of Influence (both Crown House Publishing.
She is a Professional Certified Coach with the ICF, a certified NLP Coach (ITS London), and has Diplomas in Coaching and Modelling (NLP University, Santa Cruz, California) and Business Performance Coaching (Newcastle College). She is an NLP Trainer (NLP University), a Member of the NLP University Global Trainers’ and Consultants’ Network and a Certified Success Factor Modelling Entrepreneur (Entrepreneurial Skills, ITS/NLPU). She is MBTI and Firo-B qualified, and a certified Assertiveness Trainer. With a BA Hons in English (Bristol University), she also has Diplomas in Voice from the Conservatorio di Santa Cecilia, Rome and from the Royal College of Music.
Clients say:
“It was everything I had wanted and more both for me personally and for the team. … people have really felt very energised and positively affected, often in ways that are not so easy to describe. We have already used the training to good use in our meeting in Stockholm." Mary McPhail, Secretary General, NGO Lobby to the European Parliament
“One of the best training I have done and I have 100+ days’ training in the last 10 years.” M. Conaty, Director of Economics, Dept. of Innovation, Business & Skills
“Judy has a gentle yet profound way of engaging as a coach. Her listening was spot on. She was able to reflect back my thought process and help me to make important connections. As a result, I am making better professional choices. Working with her felt like a true partnership.” Angela Lifesy, Talent Management Consultant, AFP Visiting Fellow, Harvard University